Drop in chaos,
Take out order.

Yes. The free plan includes 25 cloud analyses per month, no payment details needed. One clip or one recording counts as one analysis, up to four photos count as one together. Need more, switch to a paid plan anytime. And local mode stays free and unlimited: fully on-device (Apple Silicon), a bit coarser than the cloud.

You drop clips, recordings, photos or whole folders into Cliptag. The AI recognizes scenes, subjects and spoken language, names and tags every file and files everything into folders by media type and date. What you get back is an edit-ready library on your drive.

Yes. Local mode analyzes fully offline on your Mac, nothing leaves the device. Recognition is a bit coarser than in the cloud, but sensitive footage stays private.

The local mode runs on Apple Silicon (M1 or newer). We recommend at least 16 GB of unified memory and around 10 GB of free disk space for the on-device model; the more memory, the faster and more accurate it runs. Cliptag uses the Apple Silicon GPU and Neural Engine. On older Intel Macs the local mode is limited or unavailable, so the cloud is the better choice there.

Right now Cliptag runs on macOS only. Windows and Linux versions are in development and hopefully available soon.

Monthly plans can be cancelled anytime to the end of the billing month, no lock-in. Yearly plans run until the end of the paid term and are not refunded pro rata. The details are in the Terms.

Yes, since version 0.7. Photos get described, named and tagged, including detected people you can name yourself. Recordings are recognized by type (music, ambience, sound effect, speech) and spoken audio is transcribed. If a microphone recording sits next to a talking clip, Cliptag offers to sync them and can file both as a single file.

Yes. Cliptag finds faces in photos and clips and groups matching people. You review the groups, give a person a name once, and Cliptag sets it as a Finder tag on every match. Names only ever come from you, never from the AI. The matching runs entirely on your Mac via Apple's Vision framework: no face data goes to the cloud, it costs no cloud analyses, and it works in local mode too.

Video: MP4, MOV, M4V, AVI, MKV, MTS/M2TS, WebM, MPEG, WMV, FLV and MXF. Audio: MP3, M4A, WAV, AAC, AIFF, FLAC, CAF and OGG. Photos: JPG, PNG, WEBP, HEIC/HEIF, TIFF and BMP. Standard H.264/H.265 (10-bit too) works without issues. Camera RAW formats like R3D, BRAW, ProRes RAW, ARRIRAW and DNG are not supported yet, export them to a standard format first. Color depth does not matter for recognition, and your original file is always copied unchanged. Files Cliptag cannot read are skipped with a note, never altered.

No. For cloud analysis, single frames, audio tracks and photos are sent encrypted for processing and are not stored. If you want to stay fully offline, use local mode.

No, never. Cliptag names and sorts, but deletes nothing. When you move clips from an SD card or external drive into a new directory, they are copied there; the original stays until the transfer is safely complete. If space runs out, you get a notice first. If the connection drops by accident, nothing is lost and you simply restart the transfer. When you move within the same drive, only the location changes, instantly and without a copy.

Yes, within the running session you undo any action with one click. Once you close Cliptag the session ends and an automatic reset is no longer possible. So you can always trace what went where, Cliptag writes a log file (JSON) for every action that lets you reconstruct the original names and folders.

Cliptag supports German, English, French, Spanish, Portuguese and Italian.